…it’s Paxlovid.

During the Covid-19 pandemic Pfizer acted with great haste to supply the world with: not only a life saving vaccine, but also an oral treatment—for those who are at high-risk and most vulnerable to Covid-19.

If you watched primetime cable or any major sporting event on TV—you may have caught these colorful quick hitting educational TV spots.

While spreading awareness to the general population about seeking oral treatment if diagnosed with Covid-19—our more targeted campaign introduced Paxlovid to Doctors and Patients.

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