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  <url>
    <loc>https://alexlally.com/stolen-futures</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580950066655-U1P2WW48HEQ4CZRP1XFK/DSA_video.jpg</image:loc>
      <image:title>Stolen Futures - CAMPAIGN SPOT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580950066655-U1P2WW48HEQ4CZRP1XFK/DSA_video.jpg</image:loc>
      <image:title>Stolen Futures - CAMPAIGN SPOT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1701307958058-NDD3I52SJ4OC5C3C1MJO/DSA_cover.jpg</image:loc>
      <image:title>Stolen Futures - Leave Behind</image:title>
      <image:caption>This is the cover spread to a Leave Behind piece to inform Health Care Professionals. The inside spread shows how the color palate and data came to life, the dark background and monotone color scheme keeps the ominous tone our hero image created.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571166373456-77UQLE2TPIMQMI3KOF6A/DSA_insidespread.jpg</image:loc>
      <image:title>Stolen Futures - Leave Behind</image:title>
      <image:caption>This inside spread shows how the color palate and data came to life, the dark background and monotone color scheme keeps the ominous tone our hero image created.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571166905833-KZYC66YRJJY27I9RSQR3/DSA_back.jpg</image:loc>
      <image:title>Stolen Futures - Leave Behind</image:title>
      <image:caption>The back spread was tactfully created as a summary of the leave behind. Time is valuable for our Health Care Professional audience—having a summary page is vital to ensure our core messages are seen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571165479275-9GPH2VNLGGNZIO35OSDU/DSA_cover.jpg</image:loc>
      <image:title>Stolen Futures - Stolen Futures-Leave Behind</image:title>
      <image:caption>This is the cover to a leave behind piece created to inform to Health Care Professionals</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571170055229-GJGVH4WT41FAVGSEZUI4/DSA_video.jpg</image:loc>
      <image:title>Stolen Futures - Campaign Spot</image:title>
      <image:caption>The campaign’s video brings the threat of Heart Failure into the spotlight. To access this video please use PW: StolenFutures</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/truetoyourheart</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580949352873-S5HOX3NZHRJM2D5TOSUO/image-asset.png</image:loc>
      <image:title>True to Your Heart - TV SPOT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580949352873-S5HOX3NZHRJM2D5TOSUO/image-asset.png</image:loc>
      <image:title>True to Your Heart - TV SPOT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580923136775-FK014JPJ19GHKZMAJNDZ/VAS27301_Vascepa_NEWUnbrandedWebsite_Homepage.jpg</image:loc>
      <image:title>True to Your Heart - Digital</image:title>
      <image:caption>live site here: TruetoYourHeart.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571175132383-3UYVHZA705VD3FVLRPU3/TruetoYourHeart_poster.jpg</image:loc>
      <image:title>True to Your Heart - Print</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580258473764-W8LBSVRPNUF2QD3Y0AC7/image-asset.png</image:loc>
      <image:title>True to Your Heart - TV</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580257744643-HFSYS434M2VMGYJDVLZ2/Screen+Shot+2020-01-28+at+7.23.47+PM.png</image:loc>
      <image:title>True to Your Heart - TV</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580257447899-F6VVT17GUGYANDV0MTTF/image-asset.png</image:loc>
      <image:title>True to Your Heart</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/identity-crisis</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580939999213-2DLYSD5BKA8JYK6GWWO7/Vascepa_brandguidelines.jpg</image:loc>
      <image:title>Vascepa Integrated Brand Guidelines</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580939999213-2DLYSD5BKA8JYK6GWWO7/Vascepa_brandguidelines.jpg</image:loc>
      <image:title>Vascepa Integrated Brand Guidelines</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580940634602-GB5LA6376YHFZ358LHA6/Vascepa_brandguidelines.png</image:loc>
      <image:title>Vascepa Integrated Brand Guidelines</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/bold-beginnings</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571259156027-LG286U6P2I7F0ADQKIKS/bb_locked_up.jpg</image:loc>
      <image:title>Bold Beginnings - LOGO</image:title>
      <image:caption>Created to look cohesive with FCB Health’s logo</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571259156027-LG286U6P2I7F0ADQKIKS/bb_locked_up.jpg</image:loc>
      <image:title>Bold Beginnings - LOGO</image:title>
      <image:caption>Created to look cohesive with FCB Health’s logo</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580255819454-TELM0TZ3ZBY8T877NF1I/image-asset.png</image:loc>
      <image:title>Bold Beginnings - OUR BOLD BEGINNING</image:title>
      <image:caption>This video is a collection of candid stories about employees experiences at FCB Health</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258914141-06NQP4Q07UK40R8K0EIX/03_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>Bold Beginnings - HOMEPAGE</image:title>
      <image:caption>bold-beginnings.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258311971-NP3X0TW17EORTU8YON24/02_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>Bold Beginnings - CAREER PAGE</image:title>
      <image:caption>bold-beginnings.com/careers</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258942069-OOACL456QVXBTPSPXS3U/04_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>Bold Beginnings - EVENT PAGE</image:title>
      <image:caption>bold-beginnings.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580255494091-AUOOEOF7L5JHE521TPQB/go_bold_01.jpg</image:loc>
      <image:title>Bold Beginnings - PRINT</image:title>
      <image:caption>Recruiting event poster</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/concept-graveyard</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-12-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702589755622-S3C42RINWRWG1AQ0USNO/image-asset.jpeg</image:loc>
      <image:title>Where ideas can rest in peace - Reproductive Reproduction</image:title>
      <image:caption>This was part of a internal social media campaign for women’s health month</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702589755622-S3C42RINWRWG1AQ0USNO/image-asset.jpeg</image:loc>
      <image:title>Where ideas can rest in peace - Reproductive Reproduction</image:title>
      <image:caption>This was part of a internal social media campaign for women’s health month</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702592458347-LHADKN5E6TLPXSL7Q01C/image-asset.png</image:loc>
      <image:title>Where ideas can rest in peace - Making Covid-19 a small problem</image:title>
      <image:caption>We know COVID-19 will never completely go away. But now, wherever COVID-19 is, PAXLOVID will be there too. With PAXLOVID in the picture covid becomes almost unnoticeable in these busy scenes that represent our patients lives</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702592896834-DK2GT4RXPG6YIA8VM3R7/image-asset.jpeg</image:loc>
      <image:title>Where ideas can rest in peace - Get Well Soon</image:title>
      <image:caption>The Covid-19 landscape changed quickly…But during the height of the pandemic we were introducing a new Covid-19 treatment—that could confidently tell the world to “Get Well Soon” in a big way</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571260455252-1V9K37QNQE0ZGBDEG40L/1103392_HumanLandscape_v2_02_purp_sky.jpg</image:loc>
      <image:title>Where ideas can rest in peace</image:title>
      <image:caption>This is the image caption — use this space to describe the image above</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702594781385-LS5HRNBRNP9X8ISSKS7U/image.jpg</image:loc>
      <image:title>Where ideas can rest in peace - COVID-19 KILLERS</image:title>
      <image:caption>We all want control over our health—especially when it comes to COVID-19. Using a 3d animation style, we’ll personify who our efficacy protects. Let’ s empower patients to strike back at the first signs of COVID-19</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1702594396987-D72YKM3I18CWMA5C8CTF/image-asset.jpeg</image:loc>
      <image:title>Where ideas can rest in peace - Overshadow Hemophilia</image:title>
      <image:caption>Patients with Hemophilia feel like their disease overshadows their life and what they can do. Qfitlia is a treatment that let patient’s step out of Hemophilia’s shadow showing them larger than life and larger than their disease</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571260626863-GS0CLBDBXTS6Z5KL19FM/1103392_HumanLandscape_v2_02_purp_sky.jpg</image:loc>
      <image:title>Where ideas can rest in peace - ACTEMRA</image:title>
      <image:caption>A treatment for that will change the entire disease landscape for patients with Rheumatoid Arthritis</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580955136223-UVZBR5O78RQCRU75WI92/Myrbetriq-1.png</image:loc>
      <image:title>Where ideas can rest in peace - MYRBETRIQ</image:title>
      <image:caption>People with an Over Active Bladder can often times feel trapped near their toilets. Its time to take control of your OAB and seek treatment See our idea that did end up getting produced</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580955033951-CNQ4LCCK9L05L7DLC66C/Myrbetriq-2.png</image:loc>
      <image:title>Where ideas can rest in peace - MYRBETRIQ</image:title>
      <image:caption>Over Active Bladder medication See the spot I did get to work on</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1580954969621-4NYLU755N9HYKUFNYT15/Myrbetriq-3.png</image:loc>
      <image:title>Where ideas can rest in peace - MYRBETRIQ</image:title>
      <image:caption>Over Active Bladder medication See the spot I did get to work on</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571262169027-SUCKMUKF5F86GYGE6GFO/Bravecto_AL_EM_1.gif</image:loc>
      <image:title>Where ideas can rest in peace - BRAVECTO</image:title>
      <image:caption>Flea and Tick chewable— 1 chewable last 90 days</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-10-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/572a77704d088e15d92ee8f5/1475023145319-SSNYQMOHF2SL17R85ULU/20150720-032A9634-Edit-color.jpg</image:loc>
      <image:title>Work</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/if-its-covid</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1692564595442-PUDF6GHTXRNGU54OFUTM/image-asset.jpg</image:loc>
      <image:title>If it's Covid... - Act Fast TV Spot</image:title>
      <image:caption>Without scrolling below can you guess who the VO actor is?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1692564595442-PUDF6GHTXRNGU54OFUTM/image-asset.jpg</image:loc>
      <image:title>If it's Covid... - Act Fast TV Spot</image:title>
      <image:caption>Without scrolling below can you guess who the VO actor is?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1692624040171-LN42OID5JMXEFIB9AAWV/_PAX_isocial.png</image:loc>
      <image:title>If it's Covid... - Social Media</image:title>
      <image:caption>Queen Latifah was our VO actor for our Act Fast TV spot, along with doing VO we partnered with her to spread awareness through social media</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1692564581355-XVK0HA8AQNRH203YBLDJ/image-asset.jpg</image:loc>
      <image:title>If it's Covid... - High Risk TV spot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1692565447252-SHDMQ4NZDG8VDK0SQLOK/image-asset.png</image:loc>
      <image:title>If it's Covid... - Sick Symphony</image:title>
      <image:caption>A symphony of symptoms. Highlighting not only what Covid-19 looks like but what it sounds like too.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/light-the-way</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-30</lastmod>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/5da60172ef759f3928713bfb/t/6557977cf97a3c2304e73181/1700236613994/</image:loc>
      <image:title>Light The Way</image:title>
    </image:image>
    <image:image>
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      <image:title>Light The Way</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1700237021904-7SXDB5B5RD7KNV5UFY33/image-asset.png</image:loc>
      <image:title>Light The Way</image:title>
      <image:caption>Enter the space here</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/myhemophiliatruth</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-12-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1701306911122-OL06JSQFIDWTZWMYBTFZ/Screenshot+2023-11-29+at+8.14.39+PM.png</image:loc>
      <image:title>#MyHemophiliaTruth - Campaign Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1701306911122-OL06JSQFIDWTZWMYBTFZ/Screenshot+2023-11-29+at+8.14.39+PM.png</image:loc>
      <image:title>#MyHemophiliaTruth - Campaign Video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1701305342532-L5D5DC9WOPMJ8FO7YKXZ/image-asset.gif</image:loc>
      <image:title>#MyHemophiliaTruth - My Hemophilia Truth Campaign</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1701293960572-J0AOJWSW6HHLGLR7EOEE/image-asset.png</image:loc>
      <image:title>#MyHemophiliaTruth - Website Prototype</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-10-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571190099315-RJW8P8EZW56XDU9GR15K/Artboard+1.png</image:loc>
      <image:title>New Page - I'm a creative from Noo Yawk—and this is my portfolio.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://alexlally.com/new-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-10-16</lastmod>
  </url>
  <url>
    <loc>https://alexlally.com/biocontact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-28</lastmod>
  </url>
  <url>
    <loc>https://alexlally.com/new-page-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-10-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258535989-QXZ98FNW309VVI7DKEZN/03_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>New Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258413702-ZW60S5GKTI7IZS5WC2LM/02_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>New Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5da60172ef759f3928713bfb/1571258671148-3U445640FPHQ2NOKQ955/04_BOLD-BEGINNINGS.jpg</image:loc>
      <image:title>New Page</image:title>
    </image:image>
  </url>
</urlset>

